AMB 2018:
Signs Pointing to Expansion
Experts from the machining and metal-working industry will meet at AMB for the 19th time from 18 to 22 September 2018. More than 1,500 exhibitors
will present their developments and innovations on a gross exhibition area of more than 120,000 square metres. There is every indication that AMB 2018 will be the spangest AMB ever. "With the new Paul Horn Hall (Hall 10), the special AMB show "Digital Way" and the related Congress, we have created ideal conditions to make AMB 2018 even larger and better," said Ulrich Kromer von Baerle, CEO of Messe Stuttgart.
Sales markets in Germany and some parts of Europe are booming at present. The Council of Economic Experts, the so-called "Five Sages of Economy", is predicting that gross domestic product in Germany and the eurozone will rise by 2.2 per cent and 2.3 per cent respectively in 2018. Industry associations such as the German Engineering Federation (VDMA) expect production of machines and plant to increase by 3 per cent in real terms. "Exhibitors have confirmed to us that the capacities in the industry are currently running at the highest level since 2008. Now would be the right time to make necessary investments. AMB offers a unique platform in this respect since it enables exhibitors to present the latest state of the art and show what is now possible in regard to digitalisation in production," said Gunnar Mey, Department Director Industry at Messe Stuttgart.
According to Reiner Fries, Sales Director at Schwäbisch Werkzeugmaschinen GmbH, AMB is a magnet for visitors and exhibitors alike: "Southern Germany is the country's strongest region in terms of the production of machine tools and accessories. Every renowned manufacturer will be represented at AMB 2018. They will present genuine innovations and provide a good overview for investment decisions." Fries said that his company will exhibit fully automa
ted machines as a highlight at AMB.
"AMB in Stuttgart is one of the most important exhibitions for our company since the entire industry meets there and the event therefore becomes an attraction for our target group. As the largest mechanical engineering exhibition in southern Germany, AMB is becoming increasingly more important due to its location in Stuttgart. It is the ideal counterpart to EMO. During AMB 2018 we will show our innovations from the machine portfolio in the area of universal machines and will present the GROB automation solutions.
Industry 4.0 will be a key topic in the context of our latest GROB-NET4Industry applications," said Jochen Nahl, Sales Director.
Sales Manager Marcus Steudel also believes that now is the perfect time for investments and digitalisation in production. He summarised the exhibition focus of Schneeberger Maschinen AG as follows: "We will show the technically future-oriented level of grinding technology both from the aspect of mechanical engineering and in regard to the man-machine interface, and will present the entire range in our capacity as the manufacturer with the world's largest spectrum of 5-axis grinding machines.
"The metal-cutting industry is faced with major challenges at present. We believe that AMB, as
the leading exhibition in the metal-working industry, has the potential to provide fresh impetus for positive growth in sales. The Komet Group will again showcase a large number of innovative solutions and products at AMB 2018. Clear objective: to continuously give our customers suitable tools for increasing productivity. Visitors to our stand can expect to see efficient standard precision tools, project-related developments and digital products relating to metal-cutting and productivity," said Marten Veenendaal, Marketing Manager of the Komet Group.
According to Dr. Michael Klinger, Managing Director of Seco Tools GmbH, the clear advantage of AMB is the extensive information which visitors obtain on the latest trends and development in the areas of machine tools and precision tools. "AMB also features a wide range of accompanying and special programmes in this respect. The target group-specific theme areas provide visitors to the exhibition with great value-added. This will certainly also have a positive effect on decisions to attend AMB that are made in the run-up to the event." During AMB 2018 Seco Tools 2018 will focus on the presentation of innovative metal-cutting solutions and new consulting services which comprise the entire area of metal-cutting production.
According to Manuel Sens, Marketing Manager of Gehring Technologies GmbH, the company is prepared for the visitors' requirements: The "keyword" digitalisation is on everyone's lips. It is now essential to show how business and production processes can be optimised in very specific terms. During AMB 2018 we will present comprehensive approaches with the emphasis on our system concept and our integrated range of services. We will exhibit different applications which have been implemented in practice and offer genuine added value."
Andreas Walbert, Head of Marketing & Product Planning at Makino Europe GmbH, emphasised the ideal general conditions at AMB with the first-class transport connections and the modern trade fair centre. However, he also saw other advantages: "The expertise of the exhibitors and visitors is hard to beat. All the span names are present there. The contents of the exhibition stand is what counts rather than its size. And these contents are at an extremely high level." He announced new product highlights and innovations from the area of Industry 4.0 since digitalisation of products and services is also right at the top of the agenda at Makino.
Images: R. Eberhard, messekompakt.com, EBERHARD print & medien agentur gmbh
Source: Messe Stuttgart
News
- 4.2.2026
ISM 2026 Sets the International Standard - 4.2.2026
ProSweets 2026: Global Supplier Expertise for a Strong Sweets Industry - 2.2.2026
ISM Award 2026 goes to Dr. Uwe Lebens of Genuport - 2.2.2026
SEMI ISS Europe 2026 to Spotlight Navigating Geopolitics and Shaping Europe’s Semiconductor Future - 2.2.2026
Covestro Introduces Innovative CQ-Configurator - 29.1.2026
New CEO at Arburg - 29.1.2026
Schüco at FENSTERBAU FRONTALE 2026 - 29.1.2026
BrauBeviale 2026 - Start of planning for brewing & beverage industry trade show - 27.1.2026
IFA Berlin in Las Vegas: At the Heart of International Tech Trends - 27.1.2026
boot Düsseldorf 2026 Puts Global Water Sports Industry on Course - 27.1.2026
BIOFACH Congress 2026: Embarking on a New Journey with the Next Generation - 21.1.2026
imm cologne to kick off the 2026 furniture year - 21.1.2026
boot Düsseldorf 2026: "Oscars of Water Sports" Awarded - 21.1.2026
Z2: Future-proof Adaptive Reuse - 21.1.2026
Supervisory Board Green-Light Future Programme for Exhibition Centre - 19.1.2026
FENSTERBAU 2026: Practical Knowledge and Innovations Combined - 19.1.2026
Koelnmesse Inc. Announces Transition in Leadership - 22.12.2025
Chief Financial Officer Christian Baier to Leave Covestro Upon Expiry of his Contract - 22.12.2025
Saxony Launches Network for Quantum Technologies - 22.12.2025
LLNL and Fraunhofer ILT Lay the Foundation for the Next Generation of Fusion Lasers - 18.12.2025
rapid.tech 3D 2026 – Knowledge Meets Business - 18.12.2025
Changes to the Management Board of Bosch Rexroth - 17.12.2025
SEMICON Korea 2026 to Showcase Core Semiconductor Technologies for the AI Era - 17.12.2025
Covestro and XRG Commence Strategic Partnership - 17.12.2025
Fraunhofer IPMS: Saxony Launches Network for Quantum Technologies - 16.12.2025
Management Position at Eurobike Joint Venture Filled by Messe Frankfurt Manager - 16.12.2025
WindEnergy trend:index: Mood in the Global Wind Industry Improves - 9.12.2025
boe International Launches Rebranding and Sets New Standards - 9.12.2025
EUROGUSS MEXICO grows and strengthens its position in Latin America - 5.12.2025
INTERMOT Offers Germany's First Look at Next Year's Key Motorcycle Launches - 5.12.2025
FRONTALE 2026: Practical Supporting Programme Broadens Horizons - 4.12.2025
Fraunhofer ILT: Making Photonics more Efficient with AI - 4.12.2025
Siemens Generates Strong Momentum Toward 2030 Sustainability Commitments - 3.12.2025
Global Semiconductor Equipment Billings Increased 11% Year-Over-Year in Q3 2025 - 3.12.2025
E-world Program with Clear Thematic Focuses - 2.12.2025
EUROGUSS 2026 Supporting Programme Offers Trends and Networking - 2.12.2025
RX Appoints Amy Morton as Executive Vice President, Human Resources - 1.12.2025
Supervisory Board Green-Light Future Programme for Exhibition Centre - 1.12.2025
SolarPower Europe: EU Solar Market Outlook 2025-2030 - 1.12.2025
WindEnergy Launched in Singapore to Accelerate Growth of Renewables in Asia-Pacific - 27.11.2025
Spain is Partner Country at HANNOVER MESSE 2027 - 27.11.2025
From Theory to Plate: Food Fit for the Future at BIOFACH 2026 - 24.11.2025
Vertical Pro 2025 Showcases The Industry's Future - 24.11.2025
Weidmüller: A Milestone in Connectivity – Made in Germany - 21.11.2025
productronica Innovation Award: The Winners have been Chosen - 21.11.2025
International Decision-makers in the Healthcare Industry Rely on MEDICA 2025 - 21.11.2025
MedtecLIVE 2026: Book Early and Save Later - 20.11.2025
More than 20,000 Visitors at the paris internationale 2025 - 20.11.2025
Sotheby's Opens New Global Headquarters at The Breuer - 19.11.2025
SPS: More Exhibitors, More innovation and More Anticipation - 19.11.2025
EUROGUSS 2026 Supporting Programme Offers Trends and Networking - 19.11.2025
TDK Announces TDK SensEI’s edgeRX™ Platform is Now Powered by AWS - 18.11.2025
Highlights at productronica 2025 - 18.11.2025
Fraunhofer IPMS: “From Lab to Fab” - 18.11.2025
COP 30: Germany to Provide 60 Mio. Euros for the Global Adaptation Fund - 17.11.2025
Soft Opening of Haitian’s Production Plant in Europe - 17.11.2025
MEDICA 2025 and COMPAMED 2025 are Set to Begin - 17.11.2025
Formnext Celebrates 10 Years with Extended Event Program - 17.11.2025
Top-class Speakers: Expert Conferences at the VdS-FireSafety 2025 - 14.11.2025
Deutsche Rohstoff AG: Revenue of EUR 150 Million After 9 Months - 13.11.2025
VCI: Medical Technology - Dialogue must not be a Placebo - 13.11.2025
ILA 2026 will Focus on Competitiveness, Technology and Sovereignty - 11.11.2025
ART COLOGNE 2025 Strengthens Confidence in the Art Market - 11.11.2025
A Shared Future with New Synergies: esitron and Georgii Kobold Join Forces - 10.11.2025
Messe Frankfurt to Drive Regional Expansion with New Subsidiary in Saudi Arabia - 10.11.2025
Art Basel launches Zero 10 - 10.11.2025
Messe Frankfurt Continues to Expand with Three New Events in the Automotive Division - 7.11.2025
TDK Electronics Now Uses 100% “Green” Electricity at all Production Sites Teaser_LG - 7.11.2025
rapid.tech 3D 2026 – Knowledge Meets Business - 6.11.2025
SEMI Reports Worldwide Silicon Wafer Shipments Increase 3% Year-on-Year in Q3 2025 - 6.11.2025
FESPA Middle East returns to Dubai in 2026 - 5.11.2025
Fraunhofer ILT: Making Photonics More Efficient with AI - 5.11.2025
Get Ready for DECT World 2025 - 4.11.2025
Holz 2025 Inspires with Packed Halls and an Excellent Atmosphere - 4.11.2025
Siemens Revolutionizes Electrical Design in Industry with New Software - 4.11.2025
The 48th Edition of Antica Namur Fine Art Fair Opens - 30.10.2025
SEMI Reports Global Silicon Wafer Shipments to Rebound 5.4% in 2025 - 30.10.2025
Art Basel Paris Concludes Successful Second Edition at the Grand Palais - 24.10.2025
ISM 2026 Sets New Benchmarks: Record Bookings - 24.10.2025
Peters at productronica 2025 - 23.10.2025
FSB 2025: Many Innovations and New Products for Playground and Activity Areas - 23.10.2025
CIBUS TEC FORUM 2025: Two days rethinking the future of food tech in Parma-Italy - 23.10.2025
aquanale 2025: The Pool Has Become Smart - 23.10.2025
Messe Frankfurt partners with VNU Exhibitions Asia Pacific to debut Prolight + Sound Bangkok 2026 - 22.10.2025
SPS 2025: Global Proximity to Industry Strengthens Market Position and Relevance - 22.10.2025
COMPAMED 2025: 'Meet Health. Technology. Innovators.' - 22.10.2025
MEDICA 2025 as a hotspot for "Future Health Tech" - 21.10.2025
TDK Announces it Won the IEC 1906 Award - 17.10.2025
ISM Ingredients: The New Centrepiece of the Raw Materials and Ingredients Industry - 17.10.2025
USP Laser Structures and Polishes Hard Material Components in a Single Clamping operation - 16.10.2025
Mesago Brand SPS Expands to the USA - 16.10.2025
Art Basel Qatar announces 87 galleries for inaugural edition in February 2026 - 15.10.2025
Messe Frankfurt to expand portfolio in Central Asia and organise Intelligent Building Expo - 15.10.2025
NürnbergMesse: Christopher Boss appointed as new Managing Director - 14.10.2025
Anuga 2025 Writes History - 14.10.2025
Fraunhofer IPMS: New Tool for Next-Generation Microdisplays - 10.10.2025
EUROGUSS Turns 30, it Showcases the Issues of the Industry - 10.10.2025
SicherheitsExpo Berlin: The New Trade Fair has Arrived in the Capital - 9.10.2025
EXPO REAL Provides Impetus: The Industry is Focusing on the Future - 9.10.2025
EISENWARENMESSE 2026: DIY Boulevard Booked out soon - 9.10.2025
automatica 2027: Focus on healthcare automation - 8.10.2025
Innovations for additive manufacturing from Fraunhofer ILT - 8.10.2025
STARgate HRS Revolutionizes Hot Runner Technology - 8.10.2025
Uniloy Malaysia: new ASEAN base in Penang, Malaysia - 7.10.2025
Fraunhofer FEP: Sustainable surface technology as the key to resource conservation - 7.10.2025
Successful appearance of the CHIRON Group at EMO 2025 - 7.10.2025
ESD Alliance Reports Electronic System Design Industry Posts $5.1 Billion in Revenue in Q2 2025 - 7.10.2025
Conflux Technology Collaborates with Airbus - 6.10.2025
Siemens unveils Next-Gen EV Charging System for the Megawatt era - 6.10.2025
Smartvolt Launches New Version of its Foldable Solar System - 6.10.2025
RX Honoured with Three Best Company Comparably Awards - 3.10.2025
Fraunhofer FEP: Milestone in Flexible Perovskite Solar Cells - 3.10.2025
Injection Molding “Plus” at K 2025 - 3.10.2025
SEMICON Europa 2025 Presents Innovations - 2.10.2025
Dr. Matthias Hohenleutner Appointed as Vice President of Production at TOPTICA - 2.10.2025
Uniloy: Showcases AII-Eiectric Blow Molding Technologies at K 2025 - 1.10.2025
Unilov Showcases AII-Electric Blow Molding Technologies at K 2025 - 1.10.2025
H.S.H. Prince Albert II of Monaco Launch the Greece Mission - 1.10.2025
Conflux Technology Collaborates with Airbus - 29.9.2025
Supervisory Board of Messe Berlin extends contract of Chairman Dr. Mario Tobias until 2031 - 29.9.2025
EMO 2025 is Pushing AI and Automation - 29.9.2025
Automation and digitalization form the core of HMI 2026 - 26.9.2025
ProSweets 2026: More performance with Artificial Intelligence - 26.9.2025
Processing meets Packaging: The power pairing with impact - 25.9.2025
GreenDot at K 2025 - 25.9.2025
The Heart of the Real Estate Industry Beats in Munich - 23.9.2025
Anuga Meat 2025 Impresses with its Internationality - 23.9.2025
Kaeser Kompressoren at Powtech Technopharm - 22.9.2025
CANNES YACHTING FESTIVAL 2025: A Historic Edition for Europe No. 1 On-Water Boat Show - 22.9.2025
High Expectations for EMO Hannover 2025 - 22.9.2025
Kaeser Kompressoren at EMO - 18.9.2025
ELPECAST® Casting Compounds Suitable for use Outdoors - 17.9.2025
ANUGA 2025: Biggest Anuga of All Time - 17.9.2025
Swiss Innovation Unites for a Sustainable Future - 17.9.2025
Husky Enables Sustainability without Compromise at Drinktec 2025 - 16.9.2025
K 2025: Focus on Young Talent - 16.9.2025
Fraunhofer: Optical stamping with USP lasers - 15.9.2025
Fraunhofer ILT: Additive Manufacturing for Complex Die Casting Tools - 15.9.2025
Smartflyer and H55 Partner to Power The SF-1 - 12.9.2025
E-Truck Charges Publicly via the Electricity Roaming Model - 12.9.2025
Anuga Frozen Food 2025: Over 650 Exhibitors - 11.9.2025
Additive Manufacturing for Complex Die Casting Tools - 10.9.2025
Startup Area at EMO 2025: Connects Tradition with Innovation - 10.9.2025
Arburg: Withdrawal from Additive Manufacturing - 9.9.2025
AMD’s Lisa Su to Receive Inaugural SEMI Silicon Medal at SEMICON West 2025 - 9.9.2025
Meyer Burger announces SIX ruling on delisting of its shares - 9.9.2025
Anuga Fine Food 2025 Kicks Off With Record Participation - 9.9.2025
German Chancellor agrees to honorary sponsorship role for Enforce Tac 2026 - 5.9.2025
Riyadh Gears Up for ORGATEC WORKSPACE Saudi Arabia - 5.9.2025
SEMI Reports Global Semiconductor Equipment Billings Increased 24% Year-Over-Year in Q2 2025 - 4.9.2025
Covestro Celebrates Decade of Innovation and Sustainable Growth - 4.9.2025
Focused Diode Expertise for US-led Fusion Energy Hub - 3.9.2025
Messe Leipzig: Strategic Partnership Officially Sealed - 3.9.2025
Art Basel Appoints Ruba Katrib as Curator of Unlimited - 2.9.2025
Korea as the Partner Country of Anuga 2025 - 2.9.2025
Covestro Celebrates Decade of Innovation and Sustainable Growth - 29.8.2025
RX Names New Global Head of Digital Product Development - 29.8.2025
EXPO REAL 2025: The Hotel Asset Class is Changing - 28.8.2025
MEDICA and COMPAMED 2025: A Key Industry Undergoing Transformation - 28.8.2025
Vertical Pro Brings Sport and Professional Sectors Closer Together - 28.8.2025
drinktec 2025: Spotlighting Krones’ Entire Portfolio - 26.8.2025
Solar Diversity Champion Awards 2025: Last Call to Apply - 26.8.2025
Lip-Bu Tan to be Honored With 2025 Phil Kaufman Award - 25.8.2025
gamescom 2025 Excites the Cmmunity Worldwide - 25.8.2025
Art Basel Qatar Unveils New Fair Format - 25.8.2025
The Elevator Show Dubai is growing in 2026 - 22.8.2025
CARAVAN SALON 2025: Two Major Events on the Second Weekend - 22.8.2025
Anuga Organic 2025: Global Organic Meeting Point Offers New Diversity - 20.8.2025
NürnbergMesse Future Looks Bright Thanks to Record-breaking Sales - 20.8.2025
EUROGUSS MEXICO 2025 – International Die Casting Expertise meets Latin American Dynamism - 20.8.2025
Brüggemann at K2025 - 15.8.2025
SEMI MEMS and Sensors NextGen Congress 2025 to Explore the Future of Sensing Technology - 14.8.2025
Art Basel Qatar Unveils New Fair Format - 14.8.2025
gamescom 2025 with More than 1,500 Exhibitors - 14.8.2025
Interboot Focuses on Innovation, the Next Generation, and Sustainability - 12.8.2025
“Growing Tomorrow: Young Voices, Bold Visions” - 12.8.2025
Coperion at K 2025 - 6.8.2025
Herbold at K 2025 - 6.8.2025
METAMO Industries and Mimaki Europe Conclude Successful “DIGITAL G-O-D” Art Exhibition - 4.8.2025
SEMI Reports Global Semiconductor Equipment Billings Increased - 4.8.2025
SEMI NBMC Opens Call to Fund Integrated Biosensing Platforms - 1.8.2025
Too Quiet to Track: H55 Redefines Noise Standards at Major U.S. Airport - 1.8.2025
SolarPower Europe co-organised the inaugural Battery Business & Development Forum - 1.8.2025
Meyer Burger Requests Further Extension for Publication of 2024 Annual Report - 31.7.2025
Coperion at K 2025: Innovative Interplay of Plastics Recycling Technologies - 31.7.2025
Covestro AG: Volatile Market Environment Weighs on Second Quarter - 30.7.2025
Gold and Silver for CHIRON Group Apprentices - 30.7.2025
Arburg Supports Further Education in the Plastics Industry - 29.7.2025
Sustainable Solar Europe 2025 - 29.7.2025
SEMI Reports Worldwide Silicon Wafer Shipments Increase 10% Year-on-Year in Q2 2025 - 25.7.2025
SEMICON® India: SEMI and India Semiconductor Mission Announce the Opening of Visitor Registrations - 25.7.2025
The Two Leading Single Pair Ethernet Networks join Forces for the Future of Industrial Communication - 25.7.2025
A Dynamic Duo for the Future: Automation and Laser Technology - 24.7.2025
Nordalp GmbH will Continue the Business of Handheld Germany GmbH - 24.7.2025
SEMI and Arizona State University to Work Together in Future - 24.7.2025
DISPLAY VISIONS: Low-power Displays for Flat Mobile Devices - 23.7.2025
The Two Leading Single Pair Ethernet Networks Join Forces for the future - 23.7.2025
COVESTRO Extends Contract with CTO Dr. Thorsten Dreier - 23.7.2025
Exploring Tomorrow – The Top Themes of Light + Building 2026 - 21.7.2025
Fraunhofer IPMS and DIVE Optimize Semiconductor Processes - 21.7.2025
Level Up! Haitian at K 2025 - 21.7.2025
Stone+tec and Tile tec 2026: Preparations for the Industry Get-together are Underway - 16.7.2025
“Hello Opportunities”: NürnbergMesse Presents its New Branding - 16.7.2025
New Director for FENSTERBAU FRONTALE - 16.7.2025
gamescom Set to Break New Records - 15.7.2025
NürnbergMesse Future Looks Bright Thanks to Record-breaking Sales - 15.7.2025
Social Change Requires Innovative Materials - 14.7.2025
Covestro AG: Reduced Outlook for 2025 - 14.7.2025
The two Leading Single Pair Ethernet Networks Join Forces for the Future - 14.7.2025
CLOOS Celebrates the World Premiere of TANDEM+ - 11.7.2025
Reopening of the Arburg Technology Center (ATC) in Rednitzhembach - 11.7.2025
DERlab: Experts Worldwide Convene at IREDonline 2025 - 11.7.2025
Covestro Acquires Pontacol: Expansion in Specialty Films - 9.7.2025
EXPO REAL 2025: Transform & Beyond in Hall A3 - 9.7.2025
SEMICON Taiwan 2025 to Spearhead Opportunities for Global Semiconductor Collaboration - 8.7.2025
Mesago Brand SPS expands to the USA - 8.7.2025
Koelnmesse Records Strong 2024 Trade Fair Year and Presents New Ten-year Strategy - 8.7.2025
NürnbergMesse Supervisory Board meets for 150th time - 8.7.2025
CHIRON Group at EMO Hannover 2025 - 7.7.2025
Presentation of the Innovation Award at FENSTERBAU FRONTALE 2026 - 7.7.2025
H55 B23 Energic: First Two Years of Production Sold Out - 7.7.2025
FeuerTrutz 2025 Inspires - 7.7.2025
SEMI and Linx Consulting Unveil Wafer Fab Materials Quarterly Report - 20.6.2025
Koelnmesse celebrates the success of its international growth strategy in Brazil - 20.6.2025
Art Basel 2025 is open! - 18.6.2025
Dennis Smith to Head NürnbergMesse North America in Atlanta - 18.6.2025
Messe Berlin Achieves Record Result - 18.6.2025
Konrad GmbH to Sell US Subsidiary to Spherea - 17.6.2025
Messe Frankfurt and DECHEMA team up for new ACHEMA Middle East - 17.6.2025
The Industry Shows its Strength at IFFA 2025 - 17.6.2025
transport logistic 2025 Breaks Records - 17.6.2025
Paris Air Show 2025: The Meeting Place for Excellence and Innovation - 17.6.2025
BEWC Opens with Over 820 Exhibitors - 12.6.2025
Industry’s New Top Event to Launch in Hamburg - 12.6.2025
Deutsche Rohstoff AG: First Quarter of 2025 Marks Strong Start to the ear - 12.6.2025
Fraunhofer IPMS: Energy-efficient Solution for Real-time Data Transmission - 10.6.2025
SEMI Reports Global Semiconductor Equipment Billings Increased 21% Year-Over-Year in Q1 2025 - 10.6.2025
Fraunhofer IPMS: Project GENESIS Minimizes Ecological Footprint - 10.6.2025
SEMI 3D & Systems Summit Shows Technological Advancement in Semiconductor Instustry - 6.6.2025
CHIRON Group Management Team Strengthened